RSC Labs, short for Revenue Share Contracts Labs, is a lab that develops web3 products. As a new venture it needed a website and a brand that would let it launch and be taken seriously, establishing credibility in web3.

I worked as a web and brand designer in 2023 and led brand and web design within the team, alongside the lab's CEO, project managers and developers.

Instead of a static informational page, I designed the website as an interactive journey through the world of blockchain. That matched the technical subject matter and gave visitors a way to explore the lab's world.

The visual language is tech oriented, built on mono fonts and ASCII elements to reinforce the blockchain-lab positioning. The website and brand identity were delivered and shipped.