12Swap is a blockchain DEX and chain aggregator for seamless token swapping across networks. I worked on it while part of the RSC Labs team, leading a team of 3D designers and graphic designers on a brand new visual identity, a marketing website and the product interface.

The core concept of the identity is frictionless transactions. The logo and key visuals use dynamic arrows to show tokens flowing between parties, and a minimalist approach keeps the focus on the product's core function. 3D graphics helped carry the identity.

The website puts clarity and functionality first, in harmony with the minimalist brand. The swap interface and features are composed so that critical information stays easy to reach.

I set adaptive breakpoints across the key pages, including home, about, blog, referral and partners, and added dark theme support for web3 users.

The product scope was mainly a UI update with a couple of UX improvements, not a full redesign. Although single-page interfaces are the industry standard, I chose a clear, efficient multi-step flow so people can complete a swap quickly.

To cover different preferences and devices, the interface comes in four color modes: light, light with brand green shades, dark, and low-contrast dark. It was delivered by a small team on tight deadlines.